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How does Shoppers Drug Mart manage digital | Canadian Grocer

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in June
By Stephan Argent/Marketing magazine | May 29, 2015

Stephan Argent, a contributor for Canadian Grocer‘s sister publication Marketing, chatted with Shelagh Stoneham, senior vice-president of marketing at Shoppers Drug Mart, to get an idea how the company is navigating its way through the digital marketing revolution.

http://www.canadiangrocer.com/top-stories/how-does-shoppers-drug-mart-manage-digital-53925
 

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